Case Study
Canadian Medical Center (CMC)
The Canadian Medical Center (CMC) has grown to become a cornerstone of healthcare excellence in the Emirates of UAE, with branches in Abu Dhabi, USA, and Sharjah.
Applause Digital has partnered with Canadian Medical Center- CMC to optimize its website for SEO, which helped it stand out in highly competitive medical clinics and the healthcare industry.
Industry
Healthcare
Technologies
Medical
Launched
2006
Country
UAE
About the Client
A Fastest Growing Renewable Energy Company
Established on June 12th, 2006, the Canadian Medical Center (CMC) has grown to become a cornerstone of healthcare excellence in the Emirates of UAE, with branches in Abu Dhabi, USA, and Sharjah. Our commitment to providing top-tier medical expertise and cutting-edge technology has garnered us a reputation for delivering quality healthcare services that meet international standards.
Overview
Applause Digital assisted Canadian Medical Center – CMC to enhance its SERP visibility and its presence in healthcare industry within a short time span of 1 month. CMC wanted us to show some results in first 3 months – but our SEO expert made it. Applause Digital used different strategies to ensure that more people could find CMC online, such as using the right keyword, improving its website technical issues, creating SEO-optimized content, and getting other websites to link to their own. This helped more people find the Canadian Medical Center online and see it as a leader in clean energy.
Our Challenges
Challenges Our Team Faced with CMC’s SEO Optimization
Keyword Optimization
CMC faced challenges in ranking for highly competitive medical keywords. Our team conducted in-depth research, targeting niche and long-tail keywords to enhance organic search visibility and improve keyword rankings over time.
Technical Issues
Their website had numerous technical issues, including slow page speeds and indexing problems. Our SEO team worked to resolve these, ensuring optimal performance and making the site more SEO-friendly for better search engine rankings.
Redirecting Issues and Resolving
Incorrect or broken redirects were affecting CMC’s SEO and user experience. Our SEOs identified and fixed redirect chains, ensuring that users and search engines could access the correct pages, improving site traffic and SEO performance.
SEO Content Optimization
CMC's content lacked SEO focus, impacting visibility. We optimized the website’s content by integrating relevant keywords, enhancing metadata, and improving overall readability, which increased organic traffic and improved search engine rankings.
SEO Strategy
We Delivered
We create a strong and long-term SEO strategy to enhance their website’s visibility on SERPs. Our expert created an SEO strategy that improved not only their online visibility and word of mouth for search engines but also Our strategies improved their visibility for non-branded keywords, which we acknowledged using our tried and tested SEO content development strategies.
Detailed Keyword Strategy
Technical SEO Improvements
SEO Content Optimization
Year-Long SEO Plan
Strategic Link-Building
Monitoring and Reporting
Results
Increase in Impressions
0%
Increase in Average CTR
0%
Increase in Organic Traffic
0%
Increase in Organic Conversions
0%
What Our Client Say
